The changes in the international landscape have highlighted the importance of developing new forms of alliances in the retail industry. Multinational companies are finding complementary resources and necessary capabilities to carry out the internationalization of their activities in entities of different nature.

Some of the current trends in international alliances and partnerships between companies in the retail industry include:

Collaboration in the supply chain:

Companies are forming alliances to improve the efficiency and resilience of their supply chains. This is achieved by sharing resources, information, and technology, as well as collaborating in the planning and design of the supply chain. This allows companies to increase their efficiency, reduce costs, and improve resilience to external challenges.

Investment in technology:

Companies are investing in innovative technologies through strategic alliances with other companies and universities. These alliances allow companies to access advanced technologies and innovative solutions more quickly and efficiently. In addition, these alliances can help companies mitigate risk and share the costs of research and development.


Companies are expanding into new international markets through strategic alliances with local companies. These alliances allow companies to access local knowledge, resources, and distribution networks. In addition, local companies can help international companies comply with local regulations and understand the needs and preferences of local consumers.

Startup consortium:

Large companies are forming consortia with startups to gain access to innovative technologies and solutions. These consortia allow large companies to access innovative solutions and new markets, while startups receive financial support and resources for their growth.

Focus on sustainability:

Companies are forming alliances to address environmental and social challenges through sustainable solutions. These alliances can include joint projects to reduce greenhouse gas emissions, improve energy efficiency, protect natural resources, and improve social conditions.

In conclusion, the trends in international alliances and partnerships between companies in the retail industry are focused on leveraging synergies and sharing resources, thereby improving efficiency, accessing new innovative technologies to address challenges, and becoming more sustainable.